The most popular screwdriving tools from Wera Werkzeuge GmbH can now be called up in augmented reality (AR) on a tablet or smartphone and viewed in detail, as if a user was looking at the tool in their real environment.
With the help of AR, the user will be able to see the tool on a tablet or smartphone – without the need for an App. The AR tool can then be placed on a workbench, workshop trolley, or in a bag to get an impression of the true size or appearance of the tool in its own environment.
Commercial partners can also benefit in sales conversations using the AR to aid sales calls. Sales people do not always have a product sample on hand when questioned by their customers, and this new AR solves that problem. In addition, returns can be avoided as customers can see exactly what they are ordering.
Having spent a decade in the fastener industry experiencing every facet – from steel mills, fastener manufacturers, wholesalers, distributors, as well as machinery builders and plating + coating companies, Claire has developed an in-depth knowledge of all things fasteners.
Alongside visiting numerous companies, exhibitions and conferences around the world, Claire has also interviewed high profile figures – focusing on key topics impacting the sector and making sure readers stay up to date with the latest developments within the industry.
