New eco-friendly, semi-pressure sensitive labelling adhesive 06 July 2023

Beardow Adams has recently developed a new adhesive, BAM 2537, specially designed for labelling and it also supports the move towards greater sustainability in the packaging and labelling sectors.

BAM 2537 allows returned bottles to be washed in a caustic solution, separating them from their labels, as well as from the adhesive, before being returned to the market. Beardow claims this reuse loop can take place between ten to fifteen times, before the bottle is fully recycled – drastically, helping to reduce the number of single-use plastics in use today.

The innovative semi-pressure sensitive formulation, BAM 2537 works on all types of containers, but especially with highly carbonated bottles as it provides a more aggressive bond, resistant of the stresses caused by the expansion of PET bottles under pressure.

Its residual tack also allows labels to be pressed back into the desired position should the label peel away, satisfying both manufacturers who need to protect their brands and end-users who benefit. The adhesive is suitable for low and high-speed running machines.

Fully aligned with the growing introduction of deposit return schemes, Beardow says BAM 2537 is approved by circular economy bodies, Returpack and PETCycle, and forms part of an eco-friendly range of adhesives from Beardow Adams that also includes bio-based, vegan friendly, and pallet stabilisation adhesives.

BAM 2537 is also FDA approved, allowing it to be used in the manufacturing of food and drink labelling and packaging.

Becca England Assistant Editor t: +44 (0) 1727 615 413

Becca is the latest member to join our team and is eager to get stuck into the world of fasteners. She brings an enthusiastic and fresh outlook on what we do editorially and will be leading our social media activity – including sourcing material, editing articles and posting online.